Classical

Marketing Management - Marketing Management Questions

11:  

Which is the part of 'Product Planning' Image?

A.

Total Quality Management

B.

Risk

C.

Credibility

D.

All of the above

 
 

Option: D

Explanation :

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12:  

An evolution of the Marketing discipline includes

A.

Brand Management

B.

Selling

C.

Mass Production

D.

All of the above

 
 

Option: D

Explanation :

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13:  

The internet offers marketers a fast, versatile and inexpensive

A.

Communication medium

B.

Cost of production

C.

Cost of construction

D.

All of the above

 
 

Option: A

Explanation :

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14:  

The concept of marketing mix involves to deliberate and careful choice of organisation product, price, promotion and place strategies and

A.

Policies

B.

Planning

C.

Concept

D.

All of these

 
 

Option: A

Explanation :

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15:  

Pricing objectives is combination of

A.

Product Line Promotion

B.

Cash Recovery

C.

Profit Maximisation

D.

All of the above

 
 

Option: D

Explanation :

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