June 2014 - Paper 3

56:  

Distribution logistics (also termed as 'market logistics') does not include

A.

Distribution channel

B.

Inventory

C.

Transportation

D.

Warehouses

 
 

Option: A

Explanation :

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57:  

Indicate the correct statement :

A.

India has been a pioneer in social marketing.

B.

Advertising Standards Counci1 of India is a statutory body set up by the government of India.

C.

Both (A) and (B) are incorrect.

D.

Both (A) and (B) are correct.

 
 

Option: A

Explanation :

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58:  

Assertion (A) : A monopoly firm's revenue curve is downward sloping from left to right.

Reason (R) : The monopoly firm does not simultaneously enjoy the freedom to determine both price and quantity to be sold according to its whims and fancy.

A.

Both (A) and (R) are true.

B.

Both (A) and (R) are false.

C.

(A) is true, but (R) is false.

D.

(A) is false, but (R) is true.

 
 

Option: A

Explanation :

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59:  

Responsibility accounting aims to

A.

ensure that a manager is punished if things go wrong.

B.

ensure that costs become the responsibility of a specific manager.

C.

allocate costs to all areas of a business.

D.

reduce the costs that a department incurs.

 
 

Option: B

Explanation :

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60:  

After conducting the business analysis for developing a new product, a company must do

A.

Idea generation

B.

Product positioning

C.

Product development and testing

D.

Test marketing

 
 

Option: C

Explanation :

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