To capture the full essence of customer relationship management, which of the following should a marketing manager take into consideration?
| A. | creating a sense of community surrounding a brand |
| B. | building overall customer equity |
| C. | owning customers for life |
| D. | all of the above |
Answer : D Explanation : |
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Option: A Explanation : Explanation will come here. Explanation will come here. Explanation will come here. Explanation will come here. Explanation will come here. |
