Mohan Sawhney has proposed the concept of ________ to describe a cluster of complementary products and services that are closely related in the minds of consumers but are spread across a diverse set of industries.
A. | metamarket |
B. | vertical integration |
C. | horizontal integration |
D. | betamarket |
Answer : A Explanation : |
|
Option: A Explanation : Explanation will come here. Explanation will come here. Explanation will come here. Explanation will come here. Explanation will come here. |