Marketing Management - Marketing Management Section 1
| List-I | List-II |
| (Marketing Sub-plans) | (Variables) |
| (a) Baseline Research | 1. Customer Service |
| (b) Technical Plan | 2. Packaging |
| (c) Organisational | 3. Regulation Plan |
| (d) Contingency | 4. Risk Management Plan |
| 5. Tax |
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