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11. Which is the part of 'Product Planning' Image?
Total Quality Management
Risk
Credibility
All of the above
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12. An evolution of the Marketing discipline includes
Brand Management
Selling
Mass Production
13. The internet offers marketers a fast, versatile and inexpensive
Communication medium
Cost of production
Cost of construction
14. The concept of marketing mix involves to the deliberate and careful choice of organization product, price, promotion and place strategies and
Policies
Planning
Concept
All of these
15. Pricing objectives is a combination of
Product Line Promotion
Cash Recovery
Profit Maximisation
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