UGM June 2019 Q41

41Respondents of a recent sample survey provided names of friends they thought would be likely users of a new product. These friends were contacted, completed a survey, and asked to supply names of other likely users. Which method of sampling has been used in this survey?

Option : B
Explanation : Snowball sampling: A nonprobability sampling method, often employed in field research, whereby each person interviewed may be asked to suggest additional people for interviewing.

Forgot your password?

I agree with the Terms.