UGC NET COMMERCE July 2018 Q40

0. Statement (I): The mindset which is commonly associated with a long - ago era when the demand for goods generally exceeded the supply, and the primary focus in business was to effectively produce medium quantities of products; finding the customers was viewed as a relatively major function.
Statement (II): The firms with product orientation typically focus on the quality and quantity of offerings while assuming that customers will seek out and buy reasonably priced, well made products.
From the above statements indicate the correct code of being statements correct or incorrect
The statements relate to concepts of marketing.

  • Option : D
  • Explanation : Product-Orientation Stage: Firms with a product orientation typically focus on the quality and quantity of offerings while assuming that customers will seek out and buy reasonably priced, well-made products. This mindset is commonly associated with a long-ago era when the demand for goods generally exceeded the supply, and the primary focus in business was to efficiently produce large quantities of products. Finding the customers was viewed as a relatively minor function.
Cancel reply

Your email address will not be published. Required fields are marked *


Cancel reply

Your email address will not be published. Required fields are marked *