Comm.P4 Q.23 Sec1

0. Transforming thoughts, ideas and messages into verbal and nonverbal signs is referred to as

  • Option : C
  • Explanation :

    Encoding is the process of converting thoughts or information into a communicable form — either verbal (words) or non-verbal (gestures, symbols, tone, etc.). This is a fundamental step in the communication cycle.

    • Option A: channelisation
      Incorrect – Channelization refers to choosing a medium or path for message delivery, not converting the message.

    • Option B: mediation
      Incorrect – Mediation involves resolving conflicts, not the creation of messages.

    • Option C: encoding
      Correct – Encoding is the transformation of ideas into a symbolic form to convey a message.

    • Option D: decoding
      Incorrect – Decoding is the process of interpreting the encoded message by the receiver.

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