Concessions mainly multinational in character come under the principle of
A. | Non-discrimination |
B. | Reciprocity |
C. | Market Access |
D. | Fair Competition |
Option: B Explanation : Click on Discuss to view users comments. |
Which of the following concepts is based on development, design and implementation of marketing programmes, processes and activities that recognise their breadth and interdependence?
A. | Product concept |
B. | Sales concept |
C. | Societal marketing concept |
D. | Holistic marketing concept |
Option: D Explanation : Click on Discuss to view users comments. |
Positive NPV in project appraised by a firm may not occur an account of
A. | Economics of scale |
B. | Market reach |
C. | Product differentiation |
D. | Intangible benefits |
Option: D Explanation : Click on Discuss to view users comments. |
Bonds or debentures issued by Securitization company should bear interest not less than
A. | Bank Rate |
B. | Prime Lending Rate |
C. | 1.5% over the Bank Rate |
D. | 1.5% over the Saving Rate |
Option: C Explanation : Click on Discuss to view users comments. |
Assertion (A) : When span of control is wide co-ordination and control becomes difficult.
Reason (R) : In a narrow span, levels of authority reduces.
A. | Both (A) and (R) are true and (R) is the correct explanation of (A). |
B. | Both (A) and (R) are true, but (R) is not a correct explanation of (A). |
C. | (A) is true, but (R) is false. |
D. | (A) is false, but (R) is true. |
Option: C Explanation : Click on Discuss to view users comments. |