December 2014

1:

The following are the steps in designing the market driven distribution :

1. Know what customers want                          2. Determine the costs

3. Review assumptions                                     4. Decide on the outlet

5. Compare alternatives                                    6. Implement changes

Select the right sequence of the steps from the codes given below :

A.

1,4,2,5,3,6

B.

1,2,3,5,4,6

C.

1,3,4,5,2,6

D.

2,3,4,5,6,1

 

Answer : A

Explanation :

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Option: A

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