June 2015

1:

Find the most appropriate sequence of life-cycle of price for a product, from the initial stage to the mature stage.

A.

Target price→penetration prices→value - based price→limit price→niche price

B.

Penetration price→limit price→value - based price→target price→niche price

C.

Penetration price→target price→limit prices→value - based price→niche price

D.

Penetration price→niche price→target price→limit price→value - based price

 

Answer : A

Explanation :

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Option: A

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