"A marketing policy is a statement of a course of action which will be followed under a given set of circumstances." Who said it?
William J. Stanton
McCarthy
Manson and Rath
None of these
Option: A
Explanation :
Click on Discuss to view users comments.
Write your comments here:
Marketing research does not normally
Gather environmental information
Provide a continuous source of information
Relate to all aspects of marketing operations
Describe the current situation
Option: B
Do not have an account? Register