Marketing Management - Marketing Management Questions

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56:  

MRP stands for

 

A.	Management Resource Planning
B.	Marketing Research Planning
C.	Manufacturing Resource Planning
D.	Material Requirements Planning
	Answer Report Discuss
	Option: D Explanation : Click on Discuss to view users comments. Write your comments here: Updating your Comments.. Updating your Comments..

57:  

The life cycle concept places particular emphasis on risks. For management in any firm, of failing to cultivate invention and innovation" this statement refers to

A.	Product Cost Plan
B.	Market Segmentation
C.	Product Life Cycle
D.	Product Price Policy
	Answer Report Discuss
	Option: C Explanation : Click on Discuss to view users comments. Write your comments here: Updating your Comments.. Updating your Comments..

58:  

The most structured marketing problems are likely to be those dealing with

A.	Product
B.	Promotion
C.	Place
D.	Price
	Answer Report Discuss
	Option: C Explanation : Click on Discuss to view users comments. Write your comments here: Updating your Comments.. Updating your Comments..

59:  

Internet Marketing does not deal

A.	Advertising
B.	Interactive Marketing
C.	E-mail Marketing and Web advertising
D.	Display Advertising
	Answer Report Discuss
	Option: D Explanation : Click on Discuss to view users comments. Paranjyoti said: (11:09pm on Saturday 17th February 2018) Display is a major part of internet marketing Write your comments here: Updating your Comments.. Updating your Comments..

60:  

Internal marketing environment includes

(i) Employees

(ii) Markets

(iii) Service provider

(iv) Local shareholder

(v) Consumer

A.	i, ii and iii
B.	i, iii and iv
C.	ii, iii and iv
D.	ii, iv and v
	Answer Report Discuss
	Option: A Explanation : Click on Discuss to view users comments. Write your comments here: Updating your Comments.. Updating your Comments..

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